Find the creative winners and every angle behind them

By reading the variant count and the run length together. Neither one settles it alone. Twenty-seven ads sharing one identical creative is a decision about distribution. Twenty-six ads carrying nineteen different creatives is a decision about production. Both look the same in any list sorted by ad count. Adplexity records how long each ad ran and which asset it used, so the two are told apart before you brief anything.

By reading the variant count and the run length together. Neither one settles it alone. Twenty-seven ads sharing one identical creative is a decision about distribution. Twenty-six ads carrying nineteen different creatives is a decision about production. Both look the same in any list sorted by ad count. Adplexity records how long each ad ran and which asset it used, so the two are told apart before you brief anything.

Yes. Ads sharing a creative are grouped, and each keeps its own record: the network, the format, the technology behind the store and the dates it was active. That grouping is what separates a store re-running one asset twenty-seven times from one that shot nineteen different creatives.

By reading the variant count and the run length together. Neither one settles it alone. Twenty-seven ads sharing one identical creative is a decision about distribution. Twenty-six ads carrying nineteen different creatives is a decision about production. Both look the same in any list sorted by ad count. Adplexity records how long each ad ran and which asset it used, so the two are told apart before you brief anything.

Group a store by creative and the angle set becomes visible in one screen. One store in our own sample tested nineteen distinct creatives on a single product: creator demos, objection handling, mechanism explainers, story scenes, audience callouts and social proof. Because every creative keeps its own dates, you can also see which angles the brand kept and which it dropped.

By reading the variant count and the run length together. Neither one settles it alone. Twenty-seven ads sharing one identical creative is a decision about distribution. Twenty-six ads carrying nineteen different creatives is a decision about production. Both look the same in any list sorted by ad count. Adplexity records how long each ad ran and which asset it used, so the two are told apart before you brief anything.

An ad library shows you ads one at a time and stops. It does not group a brand by creative, so it cannot tell you that twenty-seven ads are one asset; it does not keep a creative after the advertiser pulls it; and it does not record where the click went. Adplexity does all three, across social, native, push, desktop and mobile, not one platform at a time.

By reading the variant count and the run length together. Neither one settles it alone. Twenty-seven ads sharing one identical creative is a decision about distribution. Twenty-six ads carrying nineteen different creatives is a decision about production. Both look the same in any list sorted by ad count. Adplexity records how long each ad ran and which asset it used, so the two are told apart before you brief anything.

Yes. The technology filter narrows the index by what a store is built with, so selecting Shopify returns ecommerce brands and drops everything else. Stack it with country, network and ad type and a category teardown becomes one query instead of opening brand after brand and counting by hand.

By reading the variant count and the run length together. Neither one settles it alone. Twenty-seven ads sharing one identical creative is a decision about distribution. Twenty-six ads carrying nineteen different creatives is a decision about production. Both look the same in any list sorted by ad count. Adplexity records how long each ad ran and which asset it used, so the two are told apart before you brief anything.

It stays in the archive. Creatives remain searchable after they stop running, which matters for creative work because the interesting question is usually what a brand tried and dropped, not only what is live this week.

By reading the variant count and the run length together. Neither one settles it alone. Twenty-seven ads sharing one identical creative is a decision about distribution. Twenty-six ads carrying nineteen different creatives is a decision about production. Both look the same in any list sorted by ad count. Adplexity records how long each ad ran and which asset it used, so the two are told apart before you brief anything.